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Virako activates Lodz

Company starts campaign under the slogan "Lodz - the optimal solution for business." The campaign in the press and electronic media has started with the beginning of March.

Lodz on the economic map is a very important center of Business Process Offshoring (BPO). Thanks to the campaign’s slogan: "Lodz - the optimal solution for business” Virako wants to encourage investors to locate their companies in the city, as well as move part of the business processes from Warsaw. This will enable them to reduce operating costs and maintain a strategic, central location. (Lodz is situated close to the highways, a short distance from Warsaw, moreover in the city is an international airport).

The campaign conducted by Virako clearly reflects to the strategy for Lodz for the period 2007-2015. This is aimed for increasing the development potential of both the city and the entire region.
The main objective of the plan is to increase the competitiveness of the city, as an important center for industries such as logistics, household appliances, IT and BPO. In today's economic’s crisis are particularly optimistic undertone about increasing production in Dell’ factory in Lodz and the decision to open service center in Lodz by Fujitsu Services.

One of the most important barriers that had to cope businesses that wanted to move part of their resources to Lodz, was the lack of office space that meet their expectations. Forum 76 - Investments made by Virako - is a response to this need. In a modern office building (12 000 sqm of modern A class area, located in a prestigious place the very-centre of the city) will have its headquarters, among others Deloitte and Bank Millennium. The opening of Forum 76. Business Centre is planned for May this year. « wstecz